FRM Experience Video: Helping Patients Access Needed Therapies

Insurance hurdles. Paperwork delays. A lack of support. These are just some of the reasons patients can’t always access therapies easily. Field Reimbursement Managers (FRMs) can help. They serve as a critical bridge between patients, providers, and payers.

To promote Cencora’s FRM Experience platform, I wrote a video script that introduced biopharma clients to a smarter way of supporting their field teams. The video highlighted how the platform streamlines reimbursement processes, improves coordination, and ultimately helps more patients get the therapies they need.

The final product delivered a clear, compelling message: with the right tools, FRMs can do more — and do it better.